2009 A4 2.0T (silver) MSRP $38 K
Paid $37k after 2008 19" A5 rims added...

trade-in was the down pay...

 

The dealer was Royal Motors in San Francisco
Dealer had four (4) of this trim/color on the lot as of December 21, 2008.
Obviously, the overall economy wasn't doing so hot at that time.
Got verbal agreement to "talk invoice" over the phone.
Sales experience was relatively painless... Ask for "Art".

Price:
2009 Audi A4 Avant (Prestige) w/ Navigation, Rear Sun Shades.
Paid Invoice +$500 for this car.
With the "Season of Audi" promotion: Financed 36 months at 2.9% with first payment free. Taking this initial free payment into account, the true value paid for this car: Invoice - $800

Initial thoughts:
The extra options are well worth it, because the technology is so impressive. Driving, the car feels like it "slinks" down the road and around curves. Do people think this was a good deal for this car? I'm feeling pretty good about it two days later.

 

Sounds like a good deal, but just to clarify...
1) what was the MSRP (sticker) including destination
2) what was the negotiated price (invoice - $800), including destination, but before TTL.
3) was a trade-in involved and, if so, what were the details?

 

Great questions. To answer:

1) It's possible to find MSRP+destination ($46,600) and invoice for this car with these options on www.edmunds.com:
http://www.edmunds.com/new/2009/audi....html?action=2
2) This was a particularly good question, because it forced me to re-examine the fine print of the contract, which actually quotes a starting price of $44,176.88. That's roughly $825 over what www.edmunds.com quotes as the invoice. I had agreed on a starting price of $500 over invoice. Does anybody know whether this perhaps means www.edmunds.com estimates are inaccurate, or was I just dumb not to double check the starting price upon final sale? Anyway, after applying the first-payment discount, the total negotiated price before TTL was $42,814.
3) No trade in.

 

Invoice doesn't always mean what people think. I ignore it FWIW.

There are always dealer hold-backs, incentives, etc etc which can render the 'invoice' price meaningless.

A new model like this means dealers will bargain harder.

A new Great Depression will, of course, have the opposite effect.

 

2009 A4 2.0 prestige with wood trim and navaigation system for 40k even. Sticker was 43,725 with destination. We got about 500 below invoice.

 

The $825 sounds like destination/delivery?

 

Yeah, that's only a coincidence. I included destination fees in these numbers.

 

I paid cash for a A4 Premium with some nice options at invoice, with another $300 add on for dealer ad fees and prep, and then TTL. The invoice price included the $825 destination. This was for a car on the lot, ready to go. I sense that if I had spent another week or two negotiating I might have gotten a tad below invoice, or maybe some other goody thrown in.

Another dealer was not willing to go below $500 over invoice for a car on the lot, ready to go. We never got to paper on that one but I suspect that after negotiating the price there would have been another $500 or so in junk fees pre-printed onto the contract. Would you believe this dealer would not let me test drive it in the snow!

 

I live in new york and have been to numerous dealerships in and out of new york and this is the best price on a lease this far that i have found. 2009 A4 2.0T with full S-LINe package(exterior/interior) prestige and navigation. brillaint black. 650.00 month with taxes and title up front about ($3300). what do you guys think? i have to order by tomorrow morning or the rates go up